Miss Clairol is now Liquicolor Permanente With SOY4PLEX for up to 84 more deep conditioning than the leading professional cream color. Same shade results as Miss Clairol and 100 gray coverage. Delivers the 4 signs of healthy-looking color deep conditioning, reflective shine, multi-dimensional shades and long-lasting results.

• The only hair color with deepconditioner of soy complex
• Nourishes as it colors for deeply conditioned hair
• Standard level and tone system
• The liquid form glides well for an even and precise application