L'oreal Excellence Creme resistant # 5x medium Brown, delivers maximum coverage on the most resistant gray hair. Patented 'gray seeking dyes' Penetrates gray hair to deliver extra concentrated, long-lasting color. Rich creme formula with easy, no-drip application. Luxurious, long-lasting color. Patented Auto-Protection conditioning system helps to protect hair's inner structure during and after coloring.

• Maximum coverage on the most resistant gray hair.
• Rich creme formula with easy, nodrip application
• Patented
• Auto-Protection Conditioning System