Via Natural Hair Color is loaded with hair nutrients, and built-in C&H UV Protein for you color and protection against sunlight and environmental pollutants for your hair-color lasts longer and hair is stronger. Your hair is in better condition after using Via Natural Haircolor which is so gentle it can be used immediately after a relaxer. The professional conditioning formula rejuvenates as it colors, leaveing the hair silky with shiny, vibrant and long lasting color.

• Botanical blend of natural oils
• Vitamins and conditioners which offers you a wide choice of colors to use as you condition
• Moisturize and protect your hair from heat
• The stresses of daily styling and even environmental pollutants